Loyalty

Growing a Business

Successful Brands Use These 4 Radical Practices to Attract Loyal Customers

If you're ready to foster true customer loyalty and propel sustainable growth, it's time to embrace radical transparency across your organization.

Employee Experience & Recruiting

The 3 Keys Needed to Improve Your Employee Loyalty and Retention

Listening and acting with intention and transparency can drive a truly happy workplace.

Leadership

This 4-Step Secret is Key to Exceptional Customer Service — And it Requires A Lot More Than Just Smiles

Exceptional customer service depends on more than smiling, empathetic employees (though they're vitally important as well!). It also requires customer service standards and customer experience systems.

Leadership

Empathy is the Ultimate Customer Service Secret. Here are 3 Empathy Essentials You Need in Your Competitive Arsenal

Empathy can be learned, and these three empathy essentials are a great place to start.

Leadership

Don't Get Defensive — Avoid These 7 Phrases When Talking With an Angry Person

Customer service training in this exclusive article on how to avoid defensive language—and what to replace it with when talking with a customer.

Franchise

He Moved From Pakistan at 18 and Got a Job at KFC. Three Decades Later He Owns a KFC, Taco Bell, Pizza Hut and More.

Shawn Shariff has operated every one of Yum! Brands flagship brands in Southern California.

Living

An Inspiring Discussion With Simon Sinek About Learning Your 'Why'

You will never figure out "how'' until you are clear on "why."

Technology

Technology for Gamification of Customer Engagement in Offline World

Many companies are seeing very positive results after using gamification for customer engagement

Growth Strategies

This Company Helps in Bringing Back Customers to Your Website

India's top e-commerce companies like Myntra and Koovs are being helped by Sociomantic

Career

How to Think About Job 'Loyalty' When You're an Independent Worker

Showing loyalty makes the difference for you between surviving and thriving.

Social Media

Twitter Didn't Have to Ban a User for Posting an Olympic GIF, But It Did Anyway

The social network acted in the International Olympic Committee's and NBC's interests at the expense of a dedicated user.

Growing a Business

Are You Looking to Make a Sale or Create a Customer?

Put sales on the backburner, and focus on increasing your customer lifetime value.

Growth Strategies

What It Takes To Achieve Sustained Team Loyalty

No sad goodbyes.

Growing a Business

'Starbucks Rewards' and the Failure of Today's Loyalty Programs

A personalized business approach rewards customers and enhances engagement across the customer base.

Leadership

Unlocking 'the 4 Cs' to Create a Fiercely Loyal Corporate Culture

Want to hold on to your workforce? Emphasize cooperation and collaboration, for starters.