Take It From The Pros
Advice and inspiration for your business
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CELEBRATING GREAT SMALL BUSINESS STORIES
Facing Money Troubles Early On, These Entrepreneurs Relied On a Bit of Luck to Help Them
Co-founders of shoe company Jack Erwin, Ariel Nelson and Lane Gerson, didn't come from the fashion world, but they are now running a widely known men's shoe company.
LATEST CONTENT
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Founder Insights: What It Takes to Inspire Passion
Three entrepreneurs share their thoughts about keeping your team inspired and engaged in the company mission.
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Founder Insights: Why Corporate Responsibility Is a Must-Have, Not Simply a Nice-to-Have
Three entrepreneurs share their insights into the importance of social good practices in the workplace and which companies are doing it right.
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Founder Insights: How to Foster Collaboration on Your Team
Three entrepreneurs share their insights into getting your employees to work together and exceed expectations.
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Creative Ways to Delight Your Customers and Make Them Loyal to Your Brand
Customer service isn't just about meeting people's needs; it's about exceeding their expectations.
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A Business Partner That Knows How to Help You Grow
When this Brooklyn-based startup needs printed materials that exceed expectations, it knows where to turn for help.
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3 Big Lessons These Startups Learned From Their Mentors
The top honorees from our 2016 Startups to Watch list share what they've learned so far from working with their advisors.
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Save Big Money on Shipping With These Important Tips
Ways you can shave costs and improve your bottom line by making smarter shipping decisions.
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How 3 Innovative Startups Plan to Grow Through Mentoring
The top honorees from our 2016 Startups to Watch list share their plans for taking their businesses to the next level.
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Startups to Watch: 10 Innovators Making More Happen
As dedicated advocates of small-business innovators, Staples and Entrepreneur are proud to present these up-and-coming startups.
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From Innovative Idea to Thriving Business: How One Woman Is Taking Her Industry by Storm (And You Can, Too)
Steeped in tradition, the wedding industry is not an area of enterprise we typically associate with cutting-edge innovation. However, sometimes it's the areas that you least expect that are primed for innovation. (Perfect example: Uber taking on the taxi industry.)
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Unpacking Innovation from Businesses You Know and Love
As a small business owner, it can be daunting to think of new ways to solve age-old problems or new ones that arise. But a look at some of the most beloved brands, such as The Home Depot and LEGO, can remind us that big innovations sometimes come in simple packages.
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How to use Customer Feedback to Fuel Small Business Innovation and Growth
Handling the ups and downs of small business ownership can be a challenge. While it feels great when your business is thriving, momentum may fade over time, requiring you to find new ways to keep your business fresh. If you're not sure where to start, consider tapping into customer feedback.
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How to Handle a PR Disaster Like a Pro
Learn how to handle any PR disaster your company may face.
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7 Ways to Avoid Small Business Data Disasters
Seven ways small businesses can avoid data disasters
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Harness the Power of Customer Feedback with Hashtags
Hashtags can be found across social media. Typically, people use them to make their posts more searchable; however, they can also be used to help you receive insightful feedback from your current and future customers.
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How to Attract Investors With a One-Page Pitch
As an entrepreneur, knowing how to create a pitch deck that will not only catch a potential investor's eye, but also quickly and poignantly make a case for your small business, is extremely important.
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Need Inspiration? 10 Tips for Startup Success. (Infographic)
A checklist for turning your passion into your livelihood.
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10 Numbers that Show the True Power of Small Business (Infographic)
There's no disputing it – small businesses are an economic force worth celebrating.
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10 Things Your Logo Might Be Saying (and You Don't Even Know It)
To ensure your company logo is sending a strong, positive message to current and future customers, it is important that it says exactly what you're intending it to in a matter of seconds.
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6 Ways to Cultivate Goodwill on Yelp
Follow these six tips for a strong Yelp business page that will bring in new business, keep current customers returning for years to come and represent your business well online.
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6 Effective Small Business Websites
In the 21st century, having a website for your small business is essential, but having a website that is effective is even more important.
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6 Essentials of a Good Logo
With so many logos in the marketplace, it's becoming increasingly harder to create one that stands out and is memorable for customers.
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5 Fast Facts: Yelp and Your Small Business
Before creating your own Yelp business page, make sure you understand the ins and outs of how the service works and how it might affect your bottom line.
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Establishing Your Brand Personality on Social Media
Firmly establishing your brand personality on social media can help your profiles and your posts stand out even more.
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Does Your Logo Match Your Business?
Whether you are designing your small business's logo for the first time or looking to give your company a fresh, updated look, it is crucial that your logo matches your company's overall brand.
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Let's Talk Logos With Branding Expert Debbie Millman
Ensure your small business logo has these three qualities
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Make Professional Videos on a Small Business Budget
Any marketing team will tell you, it is imperative for a business to create compelling video content that can live on your website, support your social media streams and promote your brand.
Take It From The Pros
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Want to Change Your Business Model? Answer These 3 Questions.
Here are a few pointers on figuring out the best way to grow your business and keep it sustainable for years to come.
Take It From The Pros
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13 Expert Tips to Help You Build Your Instagram Following
Instagram influencers give their best advice on how you can follow in their footsteps.
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The Only 3 Types of Tasks That Matter for Your Business
Are you prioritizing what you should?
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Want to Become a Successful Entrepreneur? Don't Ask for Other People's Opinions.
What you can learn from Rose Lawrence.
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Scientists Say These Are the 2 Most Important Hours of Your Day. Are You Making the Most of Them?
Save your most important work for when you're most productive.
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Terrell Owens on What Makes Him a Great Entrepreneur (and an NFL Superstar)
The wide receiver and founder of Prototype 81 takes rapid-fire questions in this video interview.
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Simple Tips to Help You Be More Persuasive
How changing your speaking rhythm and other quick tricks can affect the people around you.
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Do You Have a 5-Year Plan? If Not, Here's How to Get Started.
Start planning your future with these simple steps.
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5 Reasons Why Travel Should Be an Essential Part of Building Your Business
The benefits of starting your company while traveling to other countries.
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A Private Equity Firm Announces Plans to Buy WebMD
Plus, Michael Kors buys Jimmy Choo for $1.2 billion, and a tech-enabled food startup, The Town Kitchen, closes a $1 million seed round.
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![Salma Jafri]()
How to Build Your Personal Brand Through Video
Five tips you can use to improve your presence.
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![Alex Berman]()
There Are Only 3 Types of CEOs. Which Type Are You?
Are you a beginner, a middler or a finisher?
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![Jonathan Long]()
3 Hot Marketing Trends You Need to Try Now
Keep innovating with your marketing strategies.
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![Jason Feifer]()
Why This Entrepreneur Scaled Back His No. 1 Product
When Dogfish Head created a hit beer, it did what seemed crazy at the time: It turned down sales.
Take It From The Pros
Keeping SoulCycle at a Sprint and Ahead of the Pack
SoulCycle CEO Melanie Whelan talks about perfecting the customer experience, harnessing your team's talent and chasing a certain former president.
