Mattel
Mattel, Quirky Partner Up to Crowdsource New Toys for Barbie, Hot Wheels and Fisher-Price
Users can now submit ideas for toys, games, baby gear and preschool products that will carry the toy giant's iconic monikers.
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2 min read
Not Toying Around, Mattel Ousts CEO
Just weeks ahead of Toyfair 2015, Bryan G. Stockton resigns as chairman and CEO of the toy-making giant.
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2 min read
Got a Career or Business Question? Ask Barbie.
The world's most business-savvy doll shares advice with the help of real-world female CEOs in a Twitter chat today.
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2 min read
With New Acquisition, Toy Maker Mattel to Take on Lego
Mattel's purchase of MEGA Brands illustrates the importance of low-tech toys in a high-tech world.
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3 min read
Why Barbie Posed for Sports Illustrated
As worldwide sales of Barbie struggle, the blonde-haired plastic toy is making her debut in Sports Illustrated's key swimsuit issue.
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2 min read
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7 min read