Mattel

Mattel, Quirky Partner Up to Crowdsource New Toys for Barbie, Hot Wheels and Fisher-Price

Users can now submit ideas for toys, games, baby gear and preschool products that will carry the toy giant's iconic monikers.

Geoff Weiss

· 2 min read

Not Toying Around, Mattel Ousts CEO

Just weeks ahead of Toyfair 2015, Bryan G. Stockton resigns as chairman and CEO of the toy-making giant.

Catherine Clifford

· 2 min read

Got a Career or Business Question? Ask Barbie.

The world's most business-savvy doll shares advice with the help of real-world female CEOs in a Twitter chat today.

Linda Lacina

· 2 min read

With New Acquisition, Toy Maker Mattel to Take on Lego

Mattel's purchase of MEGA Brands illustrates the importance of low-tech toys in a high-tech world.

Linda Lacina

· 3 min read

Why Barbie Posed for Sports Illustrated

As worldwide sales of Barbie struggle, the blonde-haired plastic toy is making her debut in Sports Illustrated's key swimsuit issue.

Geoff Weiss

· 2 min read

· 7 min read