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Netflix

Marketing

Advertising Will Soon Reach a Digital Tipping Point

Online marketing is putting increasing pressure on legacy ad businesses, with more people logging in than tuning in.
Marketing

Chipotle's New Series Feels Like House of Cards, But Without the Good Parts

Chipotle premiered the first episode of its comedy series Farmed and Dangerous this Monday on Hulu.
Growth Strategies

Inside Netflix's No-Intern Policy

A Quora discussion sheds some light on why Netflix chooses not to hire interns.
Growth Strategies

This Simple Strategy Will Make You the Top Candidate for Any Job

What does Netflix, comedian Jack Moore and you finding the perfect job have in common? Hint: You won't find it on your resume.
Technology

Amazon Wants a Hit Series of Its Own

For the second year in a row, Amazon is utilizing a crowdsourcing model to determine which of 10 series pilots currently available for live streaming will ultimately be given the green light.
Starting a Business

You'll Never Guess Where Blockbuster Is Thriving

Blockbuster may have met its demise in America, but that's not true just south of the border.
Growth Strategies

Netflix Could Rally Its 34 Million Members to Uphold Net Neutrality

In a letter to investors, the streaming leader vowed to fight a ruling last week that overturned net neutrality laws. Netflix also announced its stronger-than-expected earnings.
Finance

E-Reading Startup Oyster Raises $14 Million

Oyster, which employs a business model similar to Netflix, received $14 million in its second round of financing.
Technology

We're a Country of Binge-Watchers, and We Feel Pretty Good About It

Half of Netflix users watch an entire season in a week, according to a new survey.
Marketing

Netflix Goes Where No Customer Service Has Gone Before

In a lesson to all businesses about how to provide great customer service, a Netflix service rep role-played 'Star Trek' while trying to fix a problem.
Technology

Netflix's 'House of Cards' Gets Emmy Nod as TV Moves Online

The Netflix political drama earned an Emmy nomination, marking the first time a program that aired online rather than on traditional television has received one.
Marketing

Why Netflix, Bank of America and Dunkin' Donuts Cave in to Customer Demands

Where is the line between being responsive to customers' needs, and simply letting customers call the shots?
Growth Strategies

Five Small Business Lessons from Netflix's Qwikster Split

Customers were downright irate when Netflix announced it would separate its DVD and streaming offerings. Here are some lessons to take away from that business bungle.
Finance

Small Business Lessons from Netflix's Pricing Debacle

Movie-rental company Netflix raised its prices last week, and its customers have set the Internet aflame with their ire. Here are six lessons for business owners from this pricing debacle.