Netflix
Netflix
5 Lessons Netflix Can Teach Entrepreneurs About Social Media Marketing
Millennials and, in fact, all demographics like brands that are fun and approachable.
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3 Things To Know
Starbucks Beats Tech at Mobile Payments and the Obamas Have a New Gig! 3 Things to Know Today.
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Marketing
Netflix Has Adopted Machine Learning to Personalize Its Marketing Game at Scale
Here's how you can humanize marketing strategies.
Marketing
Elon Musk Jokes Tesla Is Bankrupt, and Other Great April Fool's Day Pranks
Brands didn't hold back this year, mocking themselves a little and their competitors a lot.
Netflix
To Save Some Cash, Netflix Developed Its Own Font
Dubbed Netflix Sans, the font will reportedly replace the similar Gotham font the streaming giant currently uses, and possibly save it a few million per year.
Marketing
Netflix Shows Are Entertaining Enough, But It's the Digital Marketing That's Masterful
Effective digital marketing has more to do with creative strategies focused on the individual customer than it does with big budgets and advanced technology.
Apps
These Are the Most Popular Apps of 2017
Meanwhile, Facebook-owned WhatsApp raked up more downloads, overall, than any other app, excluding games, in 2017, according to Sensor Tower.
CES
At CES, Netflix Shows Off ... Lab-Grown Bodies?
The Psychasec booth on the CES show floor is an elaborate marketing stunt for Netflix's new show, Altered Carbon, and some people are falling for it.
Customer Engagement
Trigger Your Enthusiasm: What the HBO Hack Says About Customer Delight
By gathering intel and piloting potential talk triggers, entrepreneurs can build awareness and encourage the masses to do the marketing themselves.
Netflix
What Netflix Habits Reveal About Your Target Audience
Viewers' "recently watched" lists offer insights that can help marketers deliver highly targeted messages. "Santa Clarita Diet," anyone?
News and Trends
Why Netflix Chose This Company for Its First-Ever Acquisition
Plus, Casper turns to Kickstarter to fund a humidity-fighting duvet cover and a bike-sharing service launches in San Francisco.
