Business Ideas
How to Turn the Pain of Loss Into Powerful Purpose
Reinvention does not always come from collapse. Sometimes it comes from a quiet knowing that life is asking you to grow in a new direction.
Pain points
Thought Leaders
How to Lead with Compassion During These Traumatic Times
Afraid of getting it wrong, most leaders remain silent about collectively traumatizing events. While that's no longer an option, it can be hard to know where to begin, so here are five actionable considerations for organizational leaders.
Building a Business
How to Heal From Divorce Using Manifestation
Manifestation is an incredible tool for healing and making big or small life changes. Make it a constant practice, and you will feel a difference.
Business Plan
6 Ways Grief Can Transform Your Business and Mindset
Nothing puts things into perspective like the unexpected. Here are six lessons grief has taught me about my work and business.
Human Resources
Is Your Marketing Failing the “Trudge to the Bathroom” Test?
Instead of selling your solutions, speak to your audience's most pressing problems.
By Neil Gordon
Building a Business
Your First Product Is a Success. Is It Time to Roll Out a Second?
Before committing to a new launch, prepare a thorough process, one that includes all the lessons you learned first time around.
Building a Business
3 Ways to Discover a Business Idea That Works
A business idea doesn't have to blow people's minds, but it can't make their eyes glaze over, either. Here are three ways to find your entrepreneurial sweet spot.
By Rashan Dixon
Building a Business
Validate Your Startup Idea by Doing the Things That Don’t Scale
Scaling happens when you roll up your sleeves and get hands-on with solving real problems and selling quickly before hiring in response to demand.
By Abdo Riani
Marketing
The 3 Questions You Must Answer to Make Your Brand Stand Out
In today's competitive markets, brands need to stand out to avoid a price war and a race to the bottom. Your uniqueness is there; you just have to find it. Here's how.
Thought Leaders
Steven Jobs’s Wisdom Lives On
Here is what a crypto PR specialist learned from the most iconic American entrepreneur of our time.
Thought Leaders
What Every Startup Must Do to Get Investor Ready
Raising capital isn't easy, but luckily you can make all the right things ahead of time to be good to go when opportunity knocks. Fortune favors the prepared founder.
By Ryan Himmel
Building a Business
How 2 Entrepreneurs Turned Their Side Hustles Into Multi-Million Dollar Startups
You have to work in an industry a while to identify the really big pain point there that will become your million-dollar opportunity.
Building a Business
In Sales, Silence Is Golden
The magic to selling is learning your client's actual pain points. You do that by listening more than you talk.
By George Deeb
Business Funding
Get To The Point! What Does Your Business Do?
To be successful, be succinct.
By Tim Denning
Thought Leaders
5 Ways to Ease New-Client Onboarding
First impressions mean everything. Make sure you set the right tone to encourage continued conversations and find solutions together.
Thought Leaders
Why Every Smart Decision Comes Only After an Evaluation of Customer Needs
Companies are likely doomed if they commit to creating products they think their customers need, without actually stopping to verify if that's true.
Marketing
5 Writing Tactics to Win Hearts, Minds and More Business
Persuasive writing makes your content -- and your solution -- stand out from the rest. Sharpen your approach, and you'll connect with readers in a meaningful way.
By Yatin Khulbe
Thought Leaders
Answering This Question Will Tell You How to Increase Your Influence
Instead of robotically working through your pitch, lesson to determine what you have to offer that solves the client's problem.
Thought Leaders
The 3 Questions Customers Don’t Ask That You Need to Answer
People should just speak their mind but business is a guessing game.
By Matt Fore