Pain points

Leadership

How to Lead with Compassion During These Traumatic Times

Afraid of getting it wrong, most leaders remain silent about collectively traumatizing events. While that's no longer an option, it can be hard to know where to begin, so here are five actionable considerations for organizational leaders.

Growing a Business

How to Heal From Divorce Using Manifestation

Manifestation is an incredible tool for healing and making big or small life changes. Make it a constant practice, and you will feel a difference.

Business Plans

6 Ways Grief Can Transform Your Business and Mindset

Nothing puts things into perspective like the unexpected. Here are six lessons grief has taught me about my work and business.

Collaboration

Is Your Marketing Failing the "Trudge to the Bathroom" Test?

Instead of selling your solutions, speak to your audience's most pressing problems.

Growing a Business

Your First Product Is a Success. Is It Time to Roll Out a Second?

Before committing to a new launch, prepare a thorough process, one that includes all the lessons you learned first time around.

Starting a Business

3 Ways to Discover a Business Idea That Works

A business idea doesn't have to blow people's minds, but it can't make their eyes glaze over, either. Here are three ways to find your entrepreneurial sweet spot.

Starting a Business

Validate Your Startup Idea by Doing the Things That Don't Scale

Scaling happens when you roll up your sleeves and get hands-on with solving real problems and selling quickly before hiring in response to demand.

Marketing

The 3 Questions You Must Answer to Make Your Brand Stand Out

In today's competitive markets, brands need to stand out to avoid a price war and a race to the bottom. Your uniqueness is there; you just have to find it. Here's how.

Thought Leaders

Steven Jobs's Wisdom Lives On

Here is what a crypto PR specialist learned from the most iconic American entrepreneur of our time.

Thought Leaders

What Every Startup Must Do to Get Investor Ready

Raising capital isn't easy, but luckily you can make all the right things ahead of time to be good to go when opportunity knocks. Fortune favors the prepared founder.

Growing a Business

How 2 Entrepreneurs Turned Their Side Hustles Into Multi-Million Dollar Startups

You have to work in an industry a while to identify the really big pain point there that will become your million-dollar opportunity.

Growing a Business

In Sales, Silence Is Golden

The magic to selling is learning your client's actual pain points. You do that by listening more than you talk.

Fundraising

Get To The Point! What Does Your Business Do?

To be successful, be succinct.

Lifestyle

Why Gourmet Food Delivery is Seeing an Arousing Welcome

Delivering a five star experience at home

Thought Leaders

5 Ways to Ease New-Client Onboarding

First impressions mean everything. Make sure you set the right tone to encourage continued conversations and find solutions together.