Pop Culture

Music festivals

If You're Not Attending Cultural Tentpole Events, You're Missing a Major Source of Buzz

Coachella wasn't just a media stunt in the desert -- it was a gold mine for marketers seeking experiential marketing ideas. Jump-start your event planning by exploring the many ways companies got Coachella right.

'Always Be My Maybe' Director and 'Fresh off the Boat' Creator Nahnatchka Khan On Creativity and Getting the Details Right

The writer and producer shares why collaboration, not rejection, is always her focus.

How 'Bachelorette' Star Kaitlyn Bristowe Leveraged Reality TV Fame Into Multiple Successful Businesses

Her post-'Bachelor' mission is building brands that make women feel empowered.

(Podcast) Simpsons' Star Yeardley Smith Shares Why You Should Never Let the Pursuit of Perfection Get in the Way of Enjoying the Ride

The actress, producer and entrepreneur shares what she's learned about failure and figuring out where you thrive.

Jada Pinkett Smith on the Persistence and Passion That Drives Her as an Entrepreneur

The actress and businesswoman shares her insights about success, creative collaborations and self-care

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8 Inspiring Quotes From Legendary Singer Aretha Franklin

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