protein

Stephen J. Bronner

· 3 min read

'If You Created it, You Should Be the Best at Everything in Your Company,' Says the Co-Founder of Lenny & Larry's Complete Cookies

Barry Turner, who along with his co-founder created the protein category, has evolved from hustler to creative 'mad scientist.'

Stephen J. Bronner

· 7 min read

How Food Makers Are Convincing America to Eat Bugs

A swarm of companies selling insect-based food items has descended upon the American market. Can they persuade consumers that eating bugs isn't a punishment?

Kate Taylor

· 9 min read

Fatburger Debuts Its Version of the Double Down

Taking a page from KFC, Fatburger doubles the meat, holds the buns with this new, high-protein offering.

Kate Taylor

· 2 min read

Taco Bell's New Strategy in the Breakfast Wars: Protein Power

Taco Bell is launching a new low-calorie, high protein menu, and is testing Greek yogurt and other high-protein options as breakfast offerings.

Kate Taylor

· 2 min read