Brian Kateman

Brian Kateman

Entrepreneur Leadership Network Contributor
Cofounder and President of the Reducetarian Foundation

Brian Kateman is co-founder and president of the Reducetarian Foundation. Brian is the editor of The Reducetarian Cookbook (Hachette Book Group: Sept. 18, 2018) and The Reducetarian Solution (Penguin Random House: April 18, 2017).

http://www.reducetarian.org

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Vegan Brands Are Swinging For Our Greatest Hope: Gen Z

The fastest-growing brands in the plant-based food space are realizing that to sell to young people today, they can't play it safe.

From Fine Dining to Fast Food: Where Plant-Based Food is Going in 2022

As meat-eating consumers continue to show interest in vegan foods, the retail and restaurant industries aren't missing a beat.

Vegan en Vogue: Here's Why Some of the Biggest Events of the Year are Nixing Meat from Their Menus

Elaborate meals laden with meat, dairy, and eggs were once the norm at exclusive parties and events. Lately, that's going by the wayside.

Hot and Ready: Light Up the Grill this Summer with Vegan Hot Dogs

Thanks to legacy brands and indie newcomers alike, you can char up meat made from plants, not pigs.

Frozen Sandwiches, Wraps, and Pockets are Delivering Flavor Without Meat

Thanks to both well-established and newbie brands, a hot, tasty, and plant-based sandwich is within reach.

Peanut Who? Alternative Nut Butters Are Taking Over Grocery Shelves

Peanut butter is an American treasure, but it's not the only protein-rich spread consumers are dipping into nowadays.

Extra Schmear, Please! Vegan Cream Cheese Alternatives Make for Happy Bagels.

Major brands as well as independent newcomers alike are putting new plant-based, dairy-free cream cheeses, made from nuts, seeds, and soy, on the table.

The Cooking Oil Market Sizzles: Veteran Veggie Oils Canola and Olive Welcome Newcomers to the Cabinet

From avocado and coconut to peanut and pumpkin seed, vegetable oils are a surprisingly diverse, continuously growing category.

Getting Into the Holiday Spirits: Wine, Beer, And Liquor Producers Move Toward Plant-Based And Organic

Forward-thinking beverage producers are nixing animal byproducts and additives, and implementing more eco-friendly and humane practices.

Chicken Noodle No More: Forward-Thinking Brands Are Turning to Plant-Based Soups

It's not just the salty broths of your childhood. Raw, organic, and vegan soups are making their way to pantries and kitchens everywhere.

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