Brian Kateman

Brian Kateman

Entrepreneur Leadership Network Contributor
Cofounder and President of the Reducetarian Foundation

About Brian Kateman

Brian Kateman is co-founder and president of the Reducetarian Foundation. Brian is the editor of The Reducetarian Cookbook (Hachette Book Group: Sept. 18, 2018) and The Reducetarian Solution (Penguin Random House: April 18, 2017).

More From Brian Kateman

vegan

Chicken Noodle No More: Forward-Thinking Brands Are Turning to Plant-Based Soups

It's not just the salty broths of your childhood. Raw, organic, and vegan soups are making their way to pantries and kitchens everywhere.
Food Businesses

Pour The Vegan Milk: Breakfast Cereals Pivot To Plant-Based, High-Protein, Low-Sugar Options

Cereal, both hot and cold, at the table or on the go, is the breakfast food of our childhoods and, yep, our future.
Food Businesses

A Cup Of Ambition: Coffee Products Pour Into the Plant-Based Sector

As dairy gives way to other, plant-based milk alternatives, coffee and coffee-related brands innovate and adapt.
Food Industry

Plant-Based in a Pinch: The Frozen Food Aisle Is Turning Vegan, Organic, and Nutritious

Cheap, nutritionally lacking foods aren't the only options in the freezer section anymore.
Food Businesses

Plant-Based Eating Isn't Just Salads And Beans. The Vegan Dessert Market Continues To Grow.

As consumer interest in plant-based eating continues to snowball, major brands and new names alike expand their dessert offerings.
Food Businesses

Don't Forget the Mustard: Small, Eco-Friendly, Health-Conscious Companies are Conquering Condiments

It's not just meat that's going veggie. Spreads, dressings, and toppings are getting a plant-based, health- and environment-conscious makeover.
Food Businesses

Better Fettuccine: How Companies Are Reinventing Pasta For The Low-Carb Era

These companies want you to have your pasta and eat it too with low-carb, high-protein alternatives.
Food Businesses

The Seed of an Idea: How Buckwheat, Hemp, Chia and Flax Are Taking Over

Seedlings and mighty superfoods like buckwheat, hemp, chia and flax have gone mainstream.
Health and Wellness

Algae Is the New Popcorn. And Pasta. And Bacon.

Algae is making its way from the bottom of the sea to your kitchen cabinet.
Personal Health

The Protein Bar Game Is Going Vegan

Plant-based protein is a trend that's here to stay in the health-minded snack market.
Health and Wellness

How Plant-Based Brands Are Infiltrating the Beverage Industry

Drink your veggies – and your fruits, herbs and nuts! Wellness-focused plant-based beverage companies are exploring new avenues.
News and Trends

How the Humble Chickpea Stormed Snack and Dessert Markets

Hummus has taken America by storm, and it isn't stopping anytime soon.
Lifestyle

Is Vegan Protein Powder the Next Big Wellness Business?

It's a growing market – and it's not just for bodybuilders
Food

Plant-based Meat Has Officially Reached 'Global Phenomenon' Status

While the U.S. is seeing a huge appetite for plant-based meat and cutting-edge innovation, the rest of the world is also waking up to peoples' demand for a healthier, more sustainable way of living and eating.
News and Trends

Plant-Based Jerky Is the Sustainable Snack of the Future

Beef and turkey are no longer the only booming options on the shelf.