Retail Marketing

News and Articles About Retail Marketing

Are Retail Brands Ready to Compete in the New Normal?
Marketing Bootcamp

Are Retail Brands Ready to Compete in the New Normal?

As consumers continue to drift from brick and mortar shops to online markets, retailers are surprisingly optimistic.
Bill Connolly
Why Mobile Won't Kill Desktop Ecommerce
Mobile Ecommerce

Why Mobile Won't Kill Desktop Ecommerce

Retail should continue to pay attention to both platforms.
Anand Srinivasan
Want to Land a Massive Retail Deal? Be Careful What You Wish For.
The Grind

Want to Land a Massive Retail Deal? Be Careful What You Wish For.

While many entrepreneurs would love to be in the Targets and Walmarts of the world, it can be an extremely stressful time.
Adina Grigore
For Service-Based Entrepreneurs, Here Are 9 Holiday Marketing Tactics to Boost Sales
Marketing Bootcamp

For Service-Based Entrepreneurs, Here Are 9 Holiday Marketing Tactics to Boost Sales

Service-based businesses tend to struggle with promotions during the holiday season. Instead of letting this busy time of year pass you by, focusing on these tips to boost your sales.
Kelsey Humphreys
Small Businesses Need Technology to Really Know Their Customers
Small Business Growth

Small Businesses Need Technology to Really Know Their Customers

Mythical small shop owners knows every customer. In reality, small businesses need the tools to analyze their sales data if they are to compete.
Rudd Davis
4 Sturdy Pillars of Data for Growing Your Small Retail Business
Data Analysis

4 Sturdy Pillars of Data for Growing Your Small Retail Business

Data you routinely collect, when properly analyzed, will guide you to better sales and happier customers.
How to Build a Killer Facebook Page for Your Retail Company
Marketing Bootcamp

How to Build a Killer Facebook Page for Your Retail Company

In lieu of a stand alone website, a Facebook page may work for your business. But only if it's done right.
Ann Handley
Serial Inventor Behind UrgentRx Proves Where There's a Will, There's Room on the Shelf
Marketing Bootcamp

Serial Inventor Behind UrgentRx Proves Where There's a Will, There's Room on the Shelf

Jordan Eisenberg has squeezed into consumers' overstuffed wallets, invented new ways to sell his product at the drug store checkout counter and, most recently, scored marketing gold by wiggling his product into celebrity swag bags.
Catherine Clifford
5 Ways 'Big Data' Is Changing the World
Marketing Bootcamp

5 Ways 'Big Data' Is Changing the World

From shoe shopping to privacy concerns, 'big data' has big implications.
Taylor Hatmaker
Reveal Your Retail Personality
Make More Happen

Reveal Your Retail Personality

Three retail business owners show how to project personality and add a special flair to your store.
Lambeth Hochwald
How Indie Merchants Are Prepping for the Holidays
Marketing Bootcamp

How Indie Merchants Are Prepping for the Holidays

For retailers, the holiday season is critical. We look at how small businesses in one New York marketplace are planning to win customers.
Ameen Khwaja
The Innovators: Shopkick's Cyriac Roeding
Growth Strategies

The Innovators: Shopkick's Cyriac Roeding

The co-founder of a breakthrough app for retail rewards talks about what it takes to build an innovative company.
Ameen Khwaja
Marketing Without the ZIP
Marketing

Marketing Without the ZIP

A California ruling makes it illegal to collect customer ZIP codes in-store. Time to find more innovative ways to collect data on your customers.
Brian Quinton