Retail Marketing
News and Articles About Retail Marketing
Data Analysis
![Jim Robeson]()
Why Data Is Gold for Retailers Looking to Grow
From choosing a location to understanding your customer base, market insights from data analysis are key to your success.
Run a Better Business
![Bill Connolly]()
Are Retail Brands Ready to Compete in the New Normal?
As consumers continue to drift from brick and mortar shops to online markets, retailers are surprisingly optimistic.
Mobile Ecommerce
![Anand Srinivasan]()
Why Mobile Won't Kill Desktop Ecommerce
Retail should continue to pay attention to both platforms.
The Grind
![Adina Grigore]()
Want to Land a Massive Retail Deal? Be Careful What You Wish For.
While many entrepreneurs would love to be in the Targets and Walmarts of the world, it can be an extremely stressful time.
Marketing
![Kelsey Humphreys]()
For Service-Based Entrepreneurs, Here Are 9 Holiday Marketing Tactics to Boost Sales
Service-based businesses tend to struggle with promotions during the holiday season. Instead of letting this busy time of year pass you by, focusing on these tips to boost your sales.
Small Business Growth
![Rudd Davis]()
Small Businesses Need Technology to Really Know Their Customers
Mythical small shop owners knows every customer. In reality, small businesses need the tools to analyze their sales data if they are to compete.
Data Analysis
4 Sturdy Pillars of Data for Growing Your Small Retail Business
Data you routinely collect, when properly analyzed, will guide you to better sales and happier customers.
Websites
![Ann Handley]()
How to Build a Killer Facebook Page for Your Retail Company
In lieu of a stand alone website, a Facebook page may work for your business. But only if it's done right.
Take It From The Pros
![Catherine Clifford]()
Serial Inventor Behind UrgentRx Proves Where There's a Will, There's Room on the Shelf
Jordan Eisenberg has squeezed into consumers' overstuffed wallets, invented new ways to sell his product at the drug store checkout counter and, most recently, scored marketing gold by wiggling his product into celebrity swag bags.
Marketing
![Taylor Hatmaker]()
5 Ways 'Big Data' Is Changing the World
From shoe shopping to privacy concerns, 'big data' has big implications.
Take It From The Pros
![Lambeth Hochwald]()
Reveal Your Retail Personality
Three retail business owners show how to project personality and add a special flair to your store.
Marketing
How Indie Merchants Are Prepping for the Holidays
For retailers, the holiday season is critical. We look at how small businesses in one New York marketplace are planning to win customers.
Growth Strategies
The Innovators: Shopkick's Cyriac Roeding
The co-founder of a breakthrough app for retail rewards talks about what it takes to build an innovative company.
Marketing
![Brian Quinton]()
Marketing Without the ZIP
A California ruling makes it illegal to collect customer ZIP codes in-store. Time to find more innovative ways to collect data on your customers.
