ROI

Load Up Your Sales Funnel With Leads for 2021 With These Actionable Tips

2020 has been tough on everyone, but these sales strategies will help you end the year strong.

JC Hite

· 6 min read

Why Most Ghost Kitchens Will Fail in 2021

Ghost kitchens exploded in popularity this year, but are they a house of cards?

Dan Rowe

· 4 min read

Why Do Boeing 747s Still Use Floppy Disks?

Many small business owners would relate.

Gene Marks

· 4 min read

How to Maximize Your Startup's Content-Marketing Budget

Businesses with razor-thin margins can still generate real ROI.

Lucas Miller

· 4 min read

Best Ways to Use Data in Making Decisions

Bootstrapping a startup means making decisions on the fly from your gut, but there's a point where a company has to use data has to drive its calls.

Alexander Maasik

· 4 min read

What Every Entrepreneur Must Know About Artificial Intelligence

Boost efficiency and productivity. Reduce errors. Plus more cool stuff.

Rahul Varshneya

· 5 min read

Danielle Sabrina

· 6 min read

Deciphering the Key Financial Metrics of a Business's Value

Including one that could lose you hundreds of thousands of dollars.

Mark Daoust

· 5 min read

Clicks Are Not the Only Online Marketing Metric and They May Not Even Be the Best

For decades the billboard and TV industries have tested markets in a way ecommerce entrepreneurs will find tells them a whole lot more.

Claude Denton

· 6 min read

The ROI of Social Media (Infographic)

When you're spending lots of time and money on social media, it's important to know just how much it's helping your brand.

Rose Leadem

· 2 min read

When You're a Small Company, Every Project You Take on Needs to Have High ROI

PowerReviews uses data-driven decision-making to prioritize its projects.

BizCast

· 2 min read

All I Know About Marketing I Learned From Margaritas

Singer Jimmy Buffett can teach us all how to build a brand and engage our customers.

Cameron Gonzalez

· 7 min read