Setting prices
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Why Every Entrepreneur Should Study the Austrian School of Economics
Modern economics is a theory of the economy that leaves no place for the entrepreneur. So where should entrepreneurs turn to improve their understanding? The Austrian school of economics might be the answer.
3 Simple Ways Any Business Can Increase Sales
Sometimes the best methods are hidden in plain sight.
Why Your Prices Should Be More Like the Local Pizzeria
The local pizza place isn't do custom pricing, so why are you?
How To Raise Prices To Boost the Revenue of a Newly-Acquired Business (and Your ROI)
One of the most obvious yet trickiest strategies to raise revenue is to raise prices. That way, you earn more from your current customers without spending more to find new ones.
'Camel Startups' Put a High Value on the Quality of Their Products
Customers are willing to pay for reliable, safe and efficient products. Know your worth.
Uber Experiment Lets California Drivers Set Their Own Fares
The bidding system allows them to increase fares up to five times the price set by Uber
Why Today's Price Wars Are Ecommerce's Biggest Mistake
For most retailers, it makes sense to steer clear of any price wars, which they may not win anyway.
3 Lessons About Setting Your Price Learned From a Vegas Prostitute
Every entrepreneur -- whatever his or her business -- needs to understand the essentials of how customers decide what is worth what.
8 Highly Successful Entrepreneurs Share Their Best Advice for Getting Customers to Buy Your Product--No Matter What It Costs
Bulletproof founder Dave Asprey and others on how to convince customers your price is worth it.
The Price Is Right: How to Price Your Product for Long-Term Success
Here are five things to consider when you set the price for your product.
4 Psychological Techniques That Can Improve Your Product Pricing
The "decoy effect" introduces a "useless" price. Think about it during your next outing at the movies.
It's Almost Never Price When the Prospect Doesn't Buy
When they say it costs too much they are politely saying you haven't convinced them it's worth the money.
