Setting prices

Product Development

The 7 Steps of Effective Product Development

Take your product from killer concept to cash cow.
Retail

How Retailers Are Adjusting Their Playbooks to Get Your Cash

Whether it's a short-term strategy such as better-targeted emails, or a long-term bet on delivering better customer service to shoppers, here's how retailers aim to be less focused on price slashing.
Pricing

How to Set Prices When You're New in Business

Among the most nerve-wracking decisions when starting out is how much to charge. Researching the market and accurately tallying costs has a calming effect.
Pricing

Evaluating the Merits of Building Negotiating Into Your Prices

The "one price fits all" philosophy does not work in all industries and under all circumstances.
Consultants and Advisors

5 Behaviors of a Successful and Trustworthy Consultant

For a successful business relationship to get off the ground and thrive, both sides need to trust and respect each other.
Branding

Paying to Play Puts More Skin in the Game

Whether you're giving out advice or launching a new product, if they're not paying, they're not paying attention.
Pricing

This Software Company Wants to Help Retailers Compete Against Amazon

An engineer gives retailers a fighting chance in the online price wars.
Pricing

The Key to Setting and Changing Your Prices

No matter what price you pick you need to keep this one thing in mind.
The Managers

How to Handle Large Changes in Sales Volume

The easiest way to wrest back control over a roller-coaster sales cycle is by managing the pricing of your products or services.
Setting prices

The 5 Myths of Mastering Profit Margins

Of course you want the fattest profit margin you can earn, so don't undercut yourself trying to achieve it.
Chocolate

Hershey Raises Prices for First Time in 3 Years as Cocoa Costs Spike

As cocoa prices hit a three year high, chocolate makers are being forced to charge more for their sweet treats.
Growth Strategies

Find Ways to Lift Profit Margins Without Much Effort

Companies tend to try to control multiple factors at once, when they should try to identify where the biggest erosion is coming from.
Krispy Kreme

What the World's Most Expensive Doughnut Looks Like

Krispy Kreme recently revealed a doughnut covered with gold leaf and edible diamonds, served with 500-year-old Cognac and Don Perignon.
Raising Capital

Raising Capital? Answer These Questions to Score an Investor's Check

Shed light on five key areas about a startup's business model to make a compelling pitch for money.
Food Businesses

The Quickest Way to Make Customers Like Your Food: Raise Your Prices.

A new study shows that when customers pay more, they perceive their food as tastier.