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Startup

Ready For Anything

10 Questions to Ask Before Committing to a Business Partner

Having a partner could share the load ... or create added burden.

7 Life Lessons From My Entrepreneurship Journey

Starting a business is tough and challenging on all fronts. Here's some wisdom that may ease your load as you navigate new terrain.

Tell Your Startup's Story and Captivate Your Audience. Here's How.

All entrepreneurs have, or should have, an elevator pitch. That pitch is their market hook, their story. What's yours?

The 5 Fundamentals for Growing Your Startup

There are some things you have to do well no matter what business you are trying to build.

5 Must-Answer Questions to Succeed Targeting Your Customer Base

To be an effective marketer, you must know as much about your customer base as possible.

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Networking

Do You Still Need a Business Card?

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8 Smart Things to Do When You Find Your Capital Isn't Enough

Ever hear how the founders of Airbnb sold 'Obama O's' and 'Cap'n McCain's' fictitious cereals to help fund their startup?
Ready For Anything

Greentown Labs Gives Green Energy Startups the Green Light

This incubator helps green energy companies avoid going into the red.
Genetic Testing

Meet Color Genomics, the Startup That Wants to Make Genetic Testing Less Expensive

The Silicon Valley startup just raised $15 million in funding from PayPal co-founder Max Levchin, Yahoo's Jerry Yang and other high-profile investors.
Startup

Why Core Values Drive Business

Our experts explain how their company's values connect them to customers and their communities.
Ready For Anything

The Critical Process of Identifying the Right Co-Founder

There's no easy formula for success and sometimes only time will tell if a business leader has made a good choice.
Ask Entrepreneur

Choose the Right Incubator for Your Startup

Our expert explains what factors should go into your decision.
Customer Service

How Budget-Conscious Startups Can Put Customers on a Pedestal

The co-founder of a men's fashion site says it's possible for startups to deliver world-class service on a stringent budget.
Content Marketing

You're No Little Fish: Stand Out by Dominating Content Marketing

Using content is cheaper and more effective than traditional advertising. Here are three things your strategy should entail.