SXSW 2012

Starting a Business

Pinterest's Ben Silbermann to 'Treps: Make Something Beautiful

Though the popular site may appear to be an overnight success, Pinterest's co-founder describes the company's early trials and offers some advice to other entrepreneurs.

Pandora's Tim Westergren Wants to Make Musicians Respectable

Like many companies, Pandora doesn't just want to make a buck. The company also aims to turn being a musician into a middle-class job.

The Best T-shirts of SXSWi 2012

If you're headed to South By Southwest, you better have a hip T-shirt. Here's a look at what attendees are sporting this year.

Chris Guillebeau and the $100 Startup

A new book from the author of 'The Art of Nonconformity' asks: What if today was your last day of working for someone other than yourself? He spoke at SXSW.

Your Community as a Startup Ecosystem

Here are the key factors for building an entrepreneurship community in your town.

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Marketing

The Best Promos of SXSW 2012

Outlandish promotions are a staple at the annual convergence of interactive and web enthusiasts in Austin. Here are the highlights from this year's festival.
Entrepreneurs

Reid Hoffman, Permanent Beta and the Startup of You

Reid Hoffman and co-author Ben Casnocha talked about their ideas about entrepreneurship at the SXSW Festival in Austin. Even if you never start a company, they say, you're still the entrepreneur of your own life
Starting a Business

How to Find the 'Goosebumps' Moment in Your Startup Story

At this year's SXSW Interactive Festival, Austin entrepreneur Lyn Graft gives tips on how to get investors and customers excited about your new business.
Starting a Business

Your Eyes and Ears on the Ground: SXSW Interactive

Don't miss out on knowing about 'The Next Big Thing' first. Over the next five days, we'll fill you in on all the mayhem that is SXSW Interactive.
Starting a Business

Five Things to Do Before Your SXSW Launch

A good showing at Austin's South by Southwest Interactive festival can carry you down the path to startup glory. Here's a last-minute checklist.