Word of Mouth
Make No Apologies for Marketing Your Business
2 min read
How These 10 Marketing Campaigns Became Viral Hits
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How Tuft & Needle Disrupted a Tired Mattress Marketplace
News and Articles About Word of Mouth
Don't Let Self-Doubt Stop You From Starting a Business
Jennifer Hacker of lifestyle website Toast Meets Jam outlines five ways to face your fears and get moving toward success.
5 Ways to Maximize Word-of-Mouth Marketing
The old-fashioned method can still be the most effective in today's tech-heavy world.
3 Steps to Repair a Damaged Reputation
Has your personal brand suffered a serious blow or maybe even sabotage?
5 Ways to Grow Your Startup by Focusing on Mindshare
Cultivating relationships with a few key influencers is a faster route to success than competing for mass market attention.
'Influencer Marketing' on the Rise, Study Says
Brand managers can increase their success by finding and building relationships with passionate consumers, employees and other social-media rock stars.
Why Customer Support Stories Spread Like Wildfire
We experience a positive or negative customer support moment, and then we talk, tweet, text, or write a status update about it.
Don't Overlook Print When Mapping Out Your Startup Marketing Plan
An exclusively online marketing strategy can't give potential customers something to hold onto.
How to Get Influencers to Drive Your Word-of-Mouth Marketing Campaign
Finding the right influencers can help a brand increase sales, drive growth and inspire long-term customer loyalty.
Word of Mouth
10 Steps to Building an Impeccable Professional Reputation
A good reputation attracts business better than any advertising. Gaining that standing is a process lasting a lifetime.
Can't Afford a $4 Million Super Bowl Ad? Try These 3 Things Instead.
Every business owner may have dreams of buying a 30-second spot during the mega event. Meanwhile, try these less flashy maneuvers.
3 Ways to Boost Word of Mouth and Referrals for Your Business
Learn how you were able to get someone to notice your good work and bring it up in conversation so that the magic happens.
Build Brand Advocacy From the Inside Out
Companies that neglect enlisting their own employees to be advocates and ambassadors are missing out on a valuable resource.
Gabrey Means & Cassie Hughes
Why Marketing to College Millennials Pays Off (Infographic)
Fostering brand loyalty in college students is important: They may not have a lot of money now, but that will soon change.
Lessons From a Country Music Duo to Make Your Business 'Big & Rich'
Professional musicians give inspiring performances. Successful entrepreneurs do the same thing.
Starting a Business
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