Word of Mouth

News and Articles About Word of Mouth

Make No Apologies for Marketing Your Business
Marketing Bootcamp

Make No Apologies for Marketing Your Business

You have to put yourself out there to build a customer base. Talk about your business whenever you can!
Karen Mishra
Don't Let Self-Doubt Stop You From Starting a Business
Marketing Bootcamp

Don't Let Self-Doubt Stop You From Starting a Business

Jennifer Hacker of lifestyle website Toast Meets Jam outlines five ways to face your fears and get moving toward success.
Entrepreneur Network
5 Ways to Maximize Word-of-Mouth Marketing
Marketing Bootcamp

5 Ways to Maximize Word-of-Mouth Marketing

The old-fashioned method can still be the most effective in today's tech-heavy world.
Brian Sutter
3 Steps to Repair a Damaged Reputation
Reputation Management

3 Steps to Repair a Damaged Reputation

Has your personal brand suffered a serious blow or maybe even sabotage?
Lida Citroën
5 Ways to Grow Your Startup by Focusing on Mindshare
Marketing Bootcamp

5 Ways to Grow Your Startup by Focusing on Mindshare

Cultivating relationships with a few key influencers is a faster route to success than competing for mass market attention.
John Ruhlin
'Influencer Marketing' on the Rise, Study Says
Marketing Bootcamp

'Influencer Marketing' on the Rise, Study Says

Brand managers can increase their success by finding and building relationships with passionate consumers, employees and other social-media rock stars.
Why Customer Support Stories Spread Like Wildfire
Customer Experience

Why Customer Support Stories Spread Like Wildfire

We experience a positive or negative customer support moment, and then we talk, tweet, text, or write a status update about it.
Paul Jun
Don't Overlook Print When Mapping Out Your Startup Marketing Plan
Customer Experience

Don't Overlook Print When Mapping Out Your Startup Marketing Plan

An exclusively online marketing strategy can't give potential customers something to hold onto.
Katherine Halek
How to Get Influencers to Drive Your Word-of-Mouth Marketing Campaign
Marketing Bootcamp

How to Get Influencers to Drive Your Word-of-Mouth Marketing Campaign

Finding the right influencers can help a brand increase sales, drive growth and inspire long-term customer loyalty.
Ted Wright
10 Steps to Building an Impeccable Professional Reputation
Word of Mouth

10 Steps to Building an Impeccable Professional Reputation

A good reputation attracts business better than any advertising. Gaining that standing is a process lasting a lifetime.
Brian Barquilla
Can't Afford a $4 Million Super Bowl Ad? Try These 3 Things Instead.
Marketing Bootcamp

Can't Afford a $4 Million Super Bowl Ad? Try These 3 Things Instead.

Every business owner may have dreams of buying a 30-second spot during the mega event. Meanwhile, try these less flashy maneuvers.
Ted Devine
3 Ways to Boost Word of Mouth and Referrals for Your Business
Finding Customers

3 Ways to Boost Word of Mouth and Referrals for Your Business

Learn how you were able to get someone to notice your good work and bring it up in conversation so that the magic happens.
Brian Barquilla
Build Brand Advocacy From the Inside Out
Marketing Bootcamp

Build Brand Advocacy From the Inside Out

Companies that neglect enlisting their own employees to be advocates and ambassadors are missing out on a valuable resource.
Gabrey Means & Cassie Hughes
Why Marketing to College Millennials Pays Off (Infographic)
Marketing Bootcamp

Why Marketing to College Millennials Pays Off (Infographic)

Fostering brand loyalty in college students is important: They may not have a lot of money now, but that will soon change.
Laura Entis