In-home facials offer an opportunity to make people feel good while making up to a 50 percent profit on sales of skin-care products and cosmetics with network marketing companies like Mary Kay Cosmetics Inc. (800-MARY-KAY) and Jeunesse Cosmetics Inc. (800-SPARTY-0). Because many states permit only a licensed cosmetologist to handle a customer's skin, a skin-care consultant usually instructs customers how to do their own facials at in-home "classes," or "parties," held by hostesses who receive free products for inviting guests.
A consultant uses a questionnaire to determine each guest's skin type, and provides samples of the appropriate formulas of skin cleanser, exfoliant, toner, moisturizer and foundation. Some consultants also demonstrate cosmetics such as lip, eye and cheek colors. Most guests purchase products; some also sign up to host a session or become a consultant.