This ad will close in

Yes, Videos Are Playing Automatically in Your Facebook Newsfeed Now

Yes, Videos Are Playing Automatically in Your Facebook Newsfeed Now
Mark Zuckerberg
Image credit: FACEBOOK

If you've been on Facebook and noticed that videos in your Newsfeed are playing automatically, you're not imagining things. Facebook announced yesterday that it is experimenting with a new feature it says makes watching videos even easier.

Here's the gist: As you peruse your Newsfeed, videos posted there will play automatically, but on mute. If you want to watch the video in full screen mode simply click on it, Facebook says. If not then simply keep scrolling.

For now, Facebook says only videos posted by individuals, musicians and bands will play automatically. In the future, videos from advertisers may also display in this way.

Facebook has been experimenting with delivering ads over video for several months. Video ads that are 15 seconds or less could start showing up in people's Newsfeeds as early as this fall, reports say.

"We're doing this to make sure we create the best possible experience," Facebook said. "Over time, we'll continue to explore how to bring this to marketers in the future."

Related: Why Short Videos Are Wildly Popular Over Social Media
 

Jason Fell is the managing editor of Entrepreneur.com.

Loading the player ...

3 Things Video Games Can Teach You About Being a Better Business Leader

Ads by Google

Most Shared Stories

1
The 3 Attributes to Look for in Top Talent
2
14 Books Every Entrepreneur Should Read in '14
3
5 Key Characteristics Every Entrepreneur Should Have
4
What Motivates Entrepreneurs to Do What They Do? (Infographic)
5
How to Change Your Beliefs and Stick to Your Goals for Good

Trending Now