© 2014 Entrepreneur Media, Inc.
John Arnold is a Boulder, Colo.- based consultant, speaker and trainer specializing in
marketing advice for small businesses. He is the author of three marketing books in the 'For Dummies' series including Web Marketing All-In-One Desk Reference and Mobile Marketing for Dummies. Follow him on Twitter: @ArnoldMarketing
30 Recent Stories
From deals and rewards to mobile and beyond, here's what might influence how you reach customers next year.
December 28, 2011
Small businesses can fight the promotion clutter by using texts, apps, QR codes and other mobile marketing tactics.
December 6, 2011
Many business owners are still trying to work out the kinks in their mobile marketing plan. Here are some common pitfalls to avoid.
October 14, 2011
Does your social media marketing play well with smart phones? Consider these ways you can drive more social-mobile interactions with your business.
October 3, 2011
Now that just about everyone is carrying a cell phone, it's time to consider how to make mobile part of your marketing.
August 9, 2011
If making a video is out, consider advertising over top of one.
May 19, 2011
Starting a Business
The White House's listening tour elicits surprising results from Boulder, Colo., entrepreneurs.
May 11, 2011
In the business of finding customers, making it easy to shop, ask questions and follow up will only serve you. Here's how technology can help.
May 10, 2011
As consumers increasingly use smartphones and tablets, it's high time for you to have a mobile marketing strategy.
May 5, 2011
Small businesses don't need a data crunching geek squad to identify and reach more qualified groups of customers. Consider the following strategy.
April 28, 2011
Here's how to turn your current customers into your best customers.
April 22, 2011
Google Boost puts a local twist on pay-per-click advertising.
April 13, 2011
Add logos, pictures, and rich media to your pay-per-click strategy.
April 7, 2011
A solid promotion plan can attract buyers and help create lasting customer relationships.
February 25, 2011
A look at the latest technology tools that will influence how you reach customers.
January 14, 2011
Try this six-step plan to attract new prospects to your business.
December 1, 2010
Copyright © 2014 Entrepreneur Media, Inc. All rights reserved.