Around the World To expand your presence, get together--through a consortium.
By Gail Dutton •
Opinions expressed by Entrepreneur contributors are their own.
If you need a global presence but can't open offices everywhere, one solution is to join a global consortium. That way, you can maintain your boutique atmosphere and also compete with large multinationals by accessing the services and expertise of consortium members throughout the world.
"There are three reasons to be in a consortium or strategic alliance: to sell more, deliver more and develop your company," says management consultant and coach Andy Birol, founder of Birol Growth Consulting Inc.
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