Marketing

What color truck should I purchase as a salesman?

min read
Opinions expressed by Entrepreneur contributors are their own.
How smart you are to think this through!  First, is there a signature color for your logo or company?  If so, consider that color.  If corporate identity is not an issue, go with your favorite color.  If it is a memorable color -- bright red or bright blue, for instance -- you will be remembered for the color of your truck.  It will be a  part of your personal brand.

No matter what color you choose, make sure your truck is always clean and sharp both inside and out.  A messy truck sends a bad message about your attention to detail.

More from Entrepreneur

In as little as seven months, the Entrepreneur Authors program will turn your ideas and expertise into a professionally presented book.
Apply Now

Whether you are launching or growing a business, we have all the business tools you need to take your business to the next level, in one place.
Enroll Now

Are paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.
Get Your Quote Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.