Amazon Sets the Table for Its Own Meal Kit Delivery Service

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!
Will be used in accordance with our Privacy Policy
Amazon Sets the Table for Its Own Meal Kit Delivery Service
Image credit: Paul Bradbury | Getty Images
2 min read
This story originally appeared on Fortune Magazine

Amazon may be the latest tech company to try to cash in on the meal kit frenzy. According to Business Insider, the ecommerce giant is partnering with Tyson Foods to create a meal kit service through Amazon Fresh, its grocery delivery arm.

Meal kits are the latest craze for technology and media companies. Blue Apron, Plated, Chef’d, Home Chef, Munchery, HelloFresh, and many others all offer the ability to order recipes and ingredients to your door weekly. Even The New York Times, in partnership with Chef’d, is launching its own branded meal kit service.

The apparent leader in the space, Blue Apron, now ships eight million meals a month through its subscription service.

According to Tyson Foods CEO Donald Smith, Amazon’s meal kits will be called Tyson Taste Makers, and will be using Amazon Fresh to source ingredients and deliver these to consumers’ doorsteps.

It would make sense for Amazon to start a meal delivery service, especially since it would be a natural extension of Amazon Fresh. Amazon’s grocery delivery service costs $299 per year, and delivers thousands of grocery products from fruits and vegetables to food from local merchants within a day or less to customers in metropolitan areas within northern and southern Calif., as well as New York City and Seattle.

Amazon is also building a vast shipping network, which would allow it to to get perishable meal kits to consumer’s doors quickly and efficiently.

Fortune reached out to Amazon for comment and will update this story accordingly.

More from Entrepreneur

Get heaping discounts to books you love delivered straight to your inbox. We’ll feature a different book each week and share exclusive deals you won’t find anywhere else.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Starting, buying, or growing your small business shouldn’t be hard. Guidant Financial works to make financing easy for current and aspiring small business owners by providing custom funding solutions, financing education, and more.

Latest on Entrepreneur

Entrepreneur Media, Inc. values your privacy. In order to understand how people use our site generally, and to create more valuable experiences for you, we may collect data about your use of this site (both directly and through our partners). By continuing to use this site, you are agreeing to the use of that data. For more information on our data policies, please visit our Privacy Policy.