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Snapchat Acquires 3-D Photo StartUp Seene makes 'computer vision technology' for mobile devices, including 3-D scene reconstruction, object tracking, augmented reality and face capture -- the latter of which is a very Snapchat-friendly quality.

By Stephanie Mlot

entrepreneur daily

This story originally appeared on PCMag

PC Mag

Snapchat in 3-D? The popular social network has reportedly acquired 3-D photo app service Seene.

According to TechCrunch, the low-priced purchase was made "a couple of months ago," though neither company has officially confirmed the deal.

Seene makes "computer vision technology" for mobile devices, including 3-D scene reconstruction, object tracking, augmented reality and 3-D face capture -- the latter of which is a very Snapchat-friendly quality. The system (see video below) launched in September within the Seene app, and promises real-time, high-resolution 3-D facial capture on iOS and Android.

Neither Snapchat nor Seene immediately responded to PCMag's request for comment. The startup's website shows no signs of a change, still listing San Francisco and London as its shared home; TechCrunch says the team will relocate to Los Angeles.

In April, Snapchat added the ability to face swap with photos from your phone's camera roll. Ever wonder what you'd look like as your cat? Or with your best friend's flawless skin? Hold the screen over your face to launch the app's selfie features, then swipe to the "Face-Swap From Camera Roll" lens. The program automatically scans your photos for faces, surfacing all applicable options.

It's functions like that which attract an estimated 150 million people every day to the application, which recently bested Twitter's estimated 140 million daily users. The micro-blogging site -- once the number-two social network behind Facebook -- has also been eclipsed by Instagram, Facebook Messenger and WhatsApp.

Stephanie Mlot

Reporter at PCMag

Stephanie began as a PCMag reporter in May 2012. She moved to New York City from Frederick, Md., where she worked for four years as a multimedia reporter at the second-largest daily newspaper in Maryland. She interned at Baltimore magazine and graduated from Indiana University of Pennsylvania (in the town of Indiana, in the state of Pennsylvania) with a degree in journalism and mass communications.

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