Here's How Celebrity Chef Sunny Anderson Brought Her Super Bowl-Ready Snack Stadium to Market

It's all in the research.

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While celebrity chef Sunny Anderson has always loved to tailgate and entertain on game days, she continually faced a problem. She'd long searched for a resusable solution to bring soda and to and locations. With nothing on the , she finally decided to invent one herself. Called the Infladium (available in Party City stores across the country), the inflatable cooler is designed to look like a stadium. In this , she explains how she researched the idea, pitched it to execs at Party City and worked through each step of the process to bring it to market. 

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