Treat Your Customers Like Gold

If you want to make sure your customers stay loyal, you’d better pull out the red carpet treatment.

May 01, 2003

Don’t take your existing customers for granted, or your existing customers may become someone else’s new customers. If you don’t treat them well, you can bet someone else will. Think of your current customers as if they were still unsold potential buyers. They deserve just as much attention as new customers do. Simple things like returning their phone calls and staying in contact after a sales will improve your chances of keeping your customers from deserting you.

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. Hold On to Existing Customers
. Great Customer Service Helps in Tough Times

Don’t take your existing customers for granted, or your existing customers may become someone else’s new customers. If you don’t treat them well, you can bet someone else will. Think of your current customers as if they were still unsold potential buyers. They deserve just as much attention as new customers do. Simple things like returning their phone calls and staying in contact after a sales will improve your chances of keeping your customers from deserting you.

Related Articles
. Hold On to Existing Customers
. Great Customer Service Helps in Tough Times

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