President and COO, Avalara
Amit Mathradas manages growth operations at Avalara, overseeing sales, marketing, business development, customer experience, and professional services. Prior to Avalara, Mathradas was general manager and head of the small and medium business segment for North America at PayPal after serving in senior leadership roles at Web.com and Dell.
Now is the time to start preparing for holiday sales.
From finding the right website builder to figuring out how customers will pay you, there's a lot to consider when opening an online store.
If you aren't assessing how to prepare your business for one of the busiest days of the year, then you are already at a disadvantage.