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Andrew Caravella

Andrew Caravella

Guest Writer / Vice President of Strategy and Brand Engagement at Sprout Social

Andrew Caravella is vice president of strategy and brand engagement at Sprout Social, a leading provider of social media engagement, advocacy and analytics solutions for business. Find him on Twitter: @andrewcaravella.


Social Media Marketing

From Overtime to Real Time: SB51 Social Strategies Brands Can Use Every Day

Inspired by Super Bowl marketing magic, here are three strategies brands should employ year-round to find success on social media.
Instagram Marketing

3 Tips to Improve Your Instagram Strategy

As Instagram comes alive, brands need more than a quick crop and wash strategy.