Erica McMillan
Entrepreneur Leadership Network® Contributor
Bio
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
4 Unconventional Marketing Campaigns That Demanded Media Attention — and What Your Brand Can Learn From Them
Unconventional marketing campaigns can generate significant media buzz and public interest, often surpassing the impact of traditional strategies. By leveraging creativity and unique approaches, brands can captivate audiences and keep conversations going long after the campaigns have ended.
The Era of Faceless Branding Is Over — Here's Why Modern Brands Fail and Publicity Reigns Supreme in 2024
No longer can a brand hide behind its company logo and expect to thrive.
How to Monetize Your Brand and Turn Personal Influence into Profit in 2024
In today's fast-paced digital world, your personal brand is more than a mere online presence — it's a valuable asset waiting to be monetized.
5 estrategias de storytelling para tu próxima campaña de marketing
Contar una buena historia, en cuestiones de marketing, no se trata solo de crear un eslogan inteligente o producir un video conmovedor, sino de ver el mundo a través de los ojos de tus clientes y elaborar una narrativa que conecte con ellos.
5 Timeless Storytelling Strategies to Use in Your Next Marketing Campaign
Telling a good story in your marketing is not just about coming up with a clever catchphrase or producing a heartwarming video, but seeing the world through your customer's eyes and crafting a narrative that resonates with them.
Why AI is Changing the Future of Personal Branding
By utilizing AI-powered tools, you can receive valuable insights into your own strengths and weaknesses and enhance your online presence.
More Authors You Might Like
-
Amanda Breen
Senior Features Writer
-
Ross Cameron
Founder of Warrior Trading
-
Carl Stoffers
Senior Business Editor
-
Sherin Shibu
News Reporter
-
Joel Trammell
Veteran CEO; CEO, Black Box; Founder, Khorus
-
Shawn P. Walchef
Founder of Cali BBQ Media
