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Gabrey Means & Cassie Hughes

Gabrey Means & Cassie Hughes

Guest Writer / Co-Founders, Grow Marketing

Gabrey Means and Cassie Hughes are the co-founders of Grow Marketing, an experiential marketing agency headquartered in San Francisco. Means serves as the creative director and Hughes is the strategy director.

More From Gabrey Means & Cassie Hughes

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Maximizing Live Experiences to Build Brands

What are you doing with brand events to get audience members to pull out their smartphones and share?
Finding Your Creative Side

4 Ways to Keep Your Team Creatively Inspired

Inspiration missions? Gut instinct? Italian lessons? Expand the traditional channels through which your team draws inspiration.
Mentors

4 Ways to Create a Culture of Daily Mentorship

Be the "matchmaker" who encourages mentoring efforts at your workplace.
Experimental marketing strategies

Creating Insight-Driven Experiences to Build Brands

What does your audience really want? That's what you need to find out.
Client Relationship Management

4 Tips to Forge Winning Client Relationships for the Long-Term

Such partnerships are a process. They're the output of trust, rapport and a track record of producing stellar work together.
Marketing Strategies

Build Brand Advocacy From the Inside Out

Companies that neglect enlisting their own employees to be advocates and ambassadors are missing out on a valuable resource.
Marketing Strategies

Think Like a Company's Marketing Director

To expand your agency's sphere of influence, view things from the perspective of your client.
Company Culture

Building a Culture and Teams for the Long Haul

Here's how to build a healthy work environment where people are valued -- in four key steps.
Marketing Strategy

3 Memorable Ways to Launch a Product to Wow Customers

Looking for early adopters? Make sure you have an effective strategy that will catch consumers by surprise and enhance their appreciation of your goods.
Social Media

How to Create a Live Event That Spurs Social Buzz

Leveraging a gathering in the physical world can have a ripple effect in the digital realm.
Marketing

Upping the PR Ante With 'Experiences'

As the startup ecosystem continually gets flooded with new ventures, getting media attention is becoming more and more difficult. Including PR experiences could help you rise above the crowd.