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Gregory Kennedy

Gregory Kennedy

Guest Writer / Senior Vice President of Marketing

Gregory Kennedy, who has over a decade of experience in digital media, is vice president of marketing at TapSense. In his current role, he has helped scale a three-person company into one of the hottest mobile advertising startups in Silicon Valley. The company has been featured on Bloomberg and covered in a wide variety of publications, from Forbes to MediaPost.

Social Media Marketing

What You Can Do About the Decline of Social Marketing on Facebook

Facebook matters less as other social media platforms gain currency but it is still worth your effort, even if you need to pay for ads.
Positive Thinking

Get Lucky Way More Often

In this random world, we improve our odds of something good happening by working at it.
worth-knowing

In Order to Persevere, You Need Deeply Held Beliefs

Here are three stories of entrepreneurs who faced struggles, but their commitment to their goals brought them to success.
Growth Strategies

Be Prepared: 4 Ways to Outthink Your Competitors

You need a strategy to get ahead in business. Knowing yourself and your 'enemies' is important.