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Gretchen Littlefield

Guest Writer / President of Infogroup Direct Marketing Services

More From Gretchen Littlefield

Why Are Republicans Frequent Flyers and Democrats Shop for Fun?
Consumer Habits

Why Are Republicans Frequent Flyers and Democrats Shop for Fun?

These quirky differences in consumer behavior between members of the two parties matters more to marketers than to politicians.
Gretchen Littlefield
4 min read