Jaime Schmidt

Entrepreneur, Author, Investor

Jaime Schmidt is the founder of Schmidt’s Naturals, the global, natural personal-care brand. She is also co-founder of Color, the inclusive consumer-investment fund, and Supermaker, the business-media platform. Her book, 'Supermaker: Crafting Business on Your Own Terms,' releases in September 2020.

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Growing a Business

Omnichannel Isn't the Death of the Consumer Brand; It's the Path to Growth. Here's Why.

If the concern of losing that intimate customer connection is holding you back, here are a few ways that today's brands are better positioned than ever to keep the customer at the forefront.

Estrategias de crecimiento

La omnicanalidad no es la muerte de la marca de consumo; Es el camino hacia el crecimiento. Este es el por qué.

Si la preocupación de perder esa conexión íntima con el cliente lo está frenando, aquí hay algunas formas en que las marcas de hoy están mejor posicionadas que nunca para mantener al cliente a la vanguardia.

Starting a Business

5 Things Most Startup Plans are Missing

Those who stick too rigidly to the business plan die by the business plan.

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