Jay Friedman

Jay Friedman

COO of Goodway Group

Jay Friedman is the COO of Goodway Group, a managed-services programmatic partner to local, regional and Fortune 500 brand agencies headquartered in Jenkintown, Pa. He is also the author of 30 Days to Digital Media Expertise and 30 Days to Digital, available through Amazon and Scribd. Currently residing in Plano, Texas, Friedman is a dynamic and engaging professional speaker.

4 Tips for Successfully Managing a Virtual Workforce
Managing Remote Teams

4 Tips for Successfully Managing a Virtual Workforce

Remote employees can be more productive and cost-effective than traditional office workers.
3 Leaks in Your Digital Marketing Budget You'll Want to Plug Today
Marketing Bootcamp

3 Leaks in Your Digital Marketing Budget You'll Want to Plug Today

Why go after users who have no intention of buying from you?
Online Publishers Need to Use These 2 Techniques to Boost Revenue Over the Holidays
Marketing Bootcamp

Online Publishers Need to Use These 2 Techniques to Boost Revenue Over the Holidays

Ride the viewability wave and optimize for programmatic, and watch your cash flow fly off the charts before the New Year.