JJ Ramberg is the author of It's Your Business, host of MSNBC's Your Business and founder of GoodSearch.com, a Yahoo-powered search engine that donates to charity with each search.
About JJ Ramberg
More From JJ Ramberg
Starting a Business
Sure, you need to tell people "what" you do. But they'll be far more interested in "why" you do it, says TV host and entrepreneur JJ Ramberg.
Spencer Brown takes the bite out of moving--the cost and the waste.
These entrepreneurs help companies become teams, and they make it easy to give back.
These brothers have set big goals, but that's the only way to make big change.
Bored while her baby slept, this mother created organic, cloth diapers.
This entrepreneur is enlisting a little help from Hollywood to meet her double bottom line.
One entrepreneur turned his desire for cultural preservation into a booming business.
For Danielson Designs, creating a successful business was just another way to help the community.
Thanks to Mark Laska, the urban jungle is getting a little greener.
By spurring change, Tom Kemper made himself a nice chunk of it.
Blake Mycoskie found his inspiration in the needs of others and created a booming shoe business in the process.
For some, starting a business is all about natural beauty.
Bruce Poon Tip has a basic motto for people interested in booking a vacation with his company: "If you want to travel and have all the comforts of home, I suggest you stay at home."
Lisa Knoppe Reed has a very unique work force. "They feel lucky to have a job, and I feel lucky to work with them," she says.
You'll never catch Andy Keller answering "plastic" to the "Paper or plastic?" question at the grocery store. As a matter of fact, you won't hear him answering "paper," either.