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Co-founder and CEO at ChefXchange
Karl Naim is the co-founder and CEO at ChefXchange. He has an extensive international background in finance, spanning from wealth management, asset management and private equity with UBS AG, Goldman Sachs, and Mubadala Development Company. He also is an avid angel investor and a mentor to startups. Naim received an MBA from the London Business School and a MSc in Economics & Finance from the Warwick Business School. In his free time, he can be found working out or cooking a storm in the kitchen.
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A few tips on how to make sure you will last in what is going to be a marathon and not a sprint.
Content marketing should be at the heart of your marketing strategy, allowing you to build a relationship with your target audience, bring your marketing cost down, and increase your customer lifetime value.
To be found amongst your competitors or ranking for keywords people use to refer to you, you not only need to have a website, but most importantly one that is SEO and mobile friendly.
Here are a few skills that are transferable from the corporate world and which will give you an edge in the entrepreneurial one.
The average time it takes a startup to raise a round is approximately six months, depending on the region, but we all know about the rule of averages, and unfortunately this is one to be taken lightly.
Both happy and unhappy customers helped ChefXChange create and develop its new home-cooked meals weekly subscription service.
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