Kristina Libby

Kristina Libby

Guest Writer / Professor at the University of Florida and Founder of SoCu

Kristina Libby is a professor at New York University and the University of Florida. She is also the CEO of SoCu, a boutique agency, and the founder of LōmPreviously, Libby worked at Microsoft where she ran consumer PR. She has been published in and appeared in numerous publications including Entrepreneur, More, Cosmo, the Los Angeles Times and many more. In 2016, she published a book on social media entitled "You Don't Need Social Media, Unless You Are Doing It Right."

 

More From Kristina Libby

Want to Join a Women-Only Accelerator? Read This First.

How do you choose the right accelerator, as a female entrepreneur, to ensure that the time and money spent is valuable?

For Women Looking to Start a Company, Here Are 3 Ways to Propel Yourself to Success

From overcoming the emotional labor stigma to having a supportive partner, here are a few pointers to help you succeed.
Influencer Marketing

How Much Should You Really Be Spending on Influencer Marketing?

Between 1 to 25 percent of your marketing budget is the broad rule of thumb.
Ask Entrepreneur

The Future of Content Marketing: Why Click Bait Won't Cut It

For businesses to succeed, they will need to shift away from a lot of attention-grabbing headlines to more quality posts created from people outside the company.
Ask Entrepreneur

3 Secrets to Making Your Videos a Success on Social Media

With video consumption on the rise, here is how to ensure your videos stand out on social media and get the best return on investment for your company.
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