Kristina Libby

Kristina Libby

Professor at the University of Florida and Founder of SoCu

Kristina Libby is a professor at the University of Florida College of Journalism and Communications and a founder of two Dallas-area companies, SoCu (the Influencer Marketplace) and SocialWorks (a boutique marketing agency). She recently published her first book: You Don't Need Social Media, Unless You Are Doing It Right. 

 
For Those Women Looking to Get Into the C-Suite, This Unlikely Industry Is for You
Women Entrepreneurs

For Those Women Looking to Get Into the C-Suite, This Unlikely Industry Is for You

Females are the winners of this $8 billion growing industry.
The Future of Content Marketing: Why Click Bait Won't Cut It
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The Future of Content Marketing: Why Click Bait Won't Cut It

For businesses to succeed, they will need to shift away from a lot of attention-grabbing headlines to more quality posts created from people outside the company.
How to Launch Your Startup While Still Working a 9-to-5 Job
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How to Launch Your Startup While Still Working a 9-to-5 Job

It all comes down to the side hustle.
3 Secrets to Making Your Videos a Success on Social Media
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3 Secrets to Making Your Videos a Success on Social Media

With video consumption on the rise, here is how to ensure your videos stand out on social media and get the best return on investment for your company.
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