About Kurt Miller
Kurt Miller leads George P. Johnson’s worldwide strategy for IBM and has led the agency’s premier virtual and hybrid event programs -- including IBM’s Digital Event Center and Cisco’s digital-led Global Sales Experience (GSX). He advises key clients on integrated marketing strategies, including the IBM Signature Event Experience initiative.
More From Kurt Miller
With mobile apps, online platforms, content management systems and a myriad of wireless communications taking over events, the millennial way of thinking is how producers should create these events.