Michelena Howl

Entrepreneur Leadership Network® Contributor
COO of Marigold



Why Reporting and Analytics Tools Are the Top Budget Priority for Marketers Today

Here's why reporting and analytics are at the top of marketers' wish lists today.

Growing a Business

How to Balance Ecommerce and Brick-and-Mortar Shopping Expectations Through Relationship Marketing

Here's how relationship marketing is critical to balancing ecommerce and brick-and-mortar shopping expectations.

Growing a Business

3 of the Biggest Risks That Come With Rebranding — and How to Overcome Them

Here are some tips to manage three of the biggest risks companies face when rebranding.

Growing a Business

How to Retain Customers During an Economic Downturn

To weather a recession, focus on your most loyal customers.

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