Pattie Simone

Pattie Simone

Digital Adventurer, Profit Alchemist, Entrepreneur

As president of Pomona, N.Y.-based marketing-advantage and founder of WomenCentric, Pattie Simone empowers ambitious companies, individuals and entrepreneurs, helping them to develop strategic, integrated, well-branded communications that engage diverse audiences and fuel sales.

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How to Succeed at Product Placement Without Celebrities

Get your product into the scene of a blockbuster movie, if you can, but until then leverage your social media marketing and boost sales with placements in local and regional outlets.

Weird Companies That Work

Marketing advice from four pioneering entrepreneurs

The Entrepreneurial Ripple Effect

Successful Martha Stewart disciples are paying it forward to the next generation.

Is Your Company Cool Enough?

In today's business climate, image is more important than ever. That's why Entrepreneurs like Amanda Steinberg are putting theirs to work.

Soup Up Your Social Sales Channels

If you make time for it and know your stuff, you can chat your way to more Web traffic.

5 Easy Ways to Improve Your Site's Search Engine Ranking

Instead of trying to create traffic, learn to stand in front of it.

How to Turn an Idea into a Business

Follow the advice of three women who have already succeeded and are willing to share their secrets.

A Marketing Tool That's Obvious, Overlooked and Cheap

Use superior service as a thrifty and effective in-house marketing mechanism.

Virtual Help for Real Entrepreneurs

Learn the many roles a virtual staff can fill to help grow your business.

Winning with Wine

A new crop of entrepreneurs has discovered a business with grape appeal.

Finding a Fantastic Virtual Assistant

Pattie Simone learns first-hand that hiring an assistant she's never met can be tricky but fruitful.

Successful Communications Between the Sexes

Women CEOs manage communications pitfalls in a 'man's world' and also get past the dreaded 'feminine subterfuge.'

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