Pattie Simone

Get your product into the scene of a blockbuster movie, if you can, but until then leverage your social media marketing and boost sales with placements in local and regional outlets.

Marketing advice from four pioneering entrepreneurs

Successful Martha Stewart disciples are paying it forward to the next generation.

In today's business climate, image is more important than ever. That's why Entrepreneurs like Amanda Steinberg are putting theirs to work.

If you make time for it and know your stuff, you can chat your way to more Web traffic.

Instead of trying to create traffic, learn to stand in front of it.

Follow the advice of three women who have already succeeded and are willing to share their secrets.

Use superior service as a thrifty and effective in-house marketing mechanism.

Learn the many roles a virtual staff can fill to help grow your business.

A new crop of entrepreneurs has discovered a business with grape appeal.

Pattie Simone learns first-hand that hiring an assistant she's never met can be tricky but fruitful.

Women CEOs manage communications pitfalls in a 'man's world' and also get past the dreaded 'feminine subterfuge.'