About Reshu Rathi
Reshu Rathi is an online marketing and conversion rate enthusiast. She has been in the internet marketing industry for nearly ten years, specializing in content and product marketing, lead generation and engagement strategy. She provides thought leadership for a variety of global publications.
More From Reshu Rathi
AI-powered chatbots can help take your business to new heights as long as you follow these rules.
Getting good returns from marketing isn't that hard -- as long as you avoid these mistakes.
Here are five powerful ways to breathe new life into your marketing
Check out the six most common mistakes that make your cold emails less effective. Are you committing them?
Taking a look at not only interactions, but intent.
Artificial intelligence will empower marketers, not replace them.
Email marketing is a grind but remains the best way to engage customers -- if you keep it fresh.