About Sharene Lee
Sharene Lee is the co-founder and COO of Melltoo, a mobile marketplace for second hand goods, based in the UAE. The startup launched in March 2014 and has experienced explosive growth since then. Sharene is a serial entrepreneur with Melltoo being her third major venture and two prior successful exits in Los Angeles and France. In between ventures, Sharene spends her time researching and teaching technology in education. In particular, she has a keen interest in instant messaging as a tool for today's classrooms.
More From Sharene Lee
For most early-stage startups, such as Melltoo, devoting resources to brand marketing is a luxury we cannot yet afford.
Selling on Melltoo begins with taking pictures of your stuff and posting them on the app. In a matter of seconds, your ad is live.
In the MENA region, women account for 35% of all startups, and married co-founding couples are the new demographic to watch.
Raising funds is something almost every startup has to contend with at some time. Even a successful and profitable startup needs to raise funds to grow faster than what their revenue would allow.
In the Gulf, governments are anxious to encourage and foster entrepreneurship, but colleges are struggling to keep up. Melltoo co-founder Sharene Lee explains what colleges in the region can do to stay relevant in today's startup world.