Tom Simmons

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Marketing

The Benefits of Having a Consumer Brand for Hard Science

Any company doing something innovative and hard that ends up in food or consumer space, would be crazy not to think carefully about whether a consumer brand could help them.

Starting a Business

4 Lessons on Making the Leap from Academia to Entrepreneurship

Here are four lessons for academics considering entrepreneurship.

Living

Fiber: The Next Food Industry Macrotrend

Why food brands should pay more attention to the most overlooked macronutrient

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