Loretta Ahmed

Bio

Loretta Ahmed is the CEO of Grayling Middle East, Turkey and Africa. She has been at the forefront of Grayling’s expansion in the Middle East and Africa regions. With over 20 years of experience of guiding clients through transformational times, she leads a team of over 70 staff with offices in Dubai, Doha, Muscat and Istanbul. She sits on the global board of Grayling, an international PR network, and represents clients in virtually every market sector.

Latest

Leadership

First Person: Leading Through A Pandemic (And The Road Ahead)

"I didn't think my business was ever managed badly, but it's definitely managed a whole lot better now. But more than anything, I will be happier. More balanced, less stressed, and more appreciative of what really matters."

Marketing

Strategic Messaging For Your Enterprise

If you follow these four rules and keep them at the heart of your campaigns, you will build brand resilience, and this is the real gold dust.

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