![](https://assets.entrepreneur.com/content/1x1/300/20150506092539-Melltooco-foundersMoradIrsaneandShareneLee2.jpeg?format=pjeg&auto=webp&width=240&height=240&crop=1:1)
Sharene Lee
Bio
Latest
The Startup Rollercoaster: An Entrepreneurial Story; From Inception To Exit
Melltoo co-founder Sharene Lee reflects on her entrepreneurial journey, all the way from its inception to its recent acquisition by UAE-based reverse logistics platform Cartlow.
How To Create An Effective Advisory Board
To get the most out of mentorship, startups should formalize these relationships into advisory roles compensated with equity in the company.
Crowdsourcing Customer Acquisition: A Cost-Effective Way To Gain Customers For Your Startup
For most early-stage startups, such as Melltoo, devoting resources to brand marketing is a luxury we cannot yet afford.
How Our Startup Is Stepping Forward On The Path To Revenue
Selling on Melltoo begins with taking pictures of your stuff and posting them on the app. In a matter of seconds, your ad is live.
Married To The (Startup) Mob: Couples As Co-Founders
In the MENA region, women account for 35% of all startups, and married co-founding couples are the new demographic to watch.
Seeing Dollar Signs: My Startup Got Funded In Dubai... And It Was Much Harder Than You'd Think
Raising funds is something almost every startup has to contend with at some time. Even a successful and profitable startup needs to raise funds to grow faster than what their revenue would allow.
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