Get All Access for $5/mo

Yabi by Souqalmal Yabi by Souqalmal is the first financial education platform in the UAE.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Yabi By Souqalmal
Ambareen Musa, founder and CEO, Yabi By Souqalmal

Yabi by Souqalmal's mission is to educate two million adults by 2025 about how to manage their money. Yabi is the first financial education platform in the UAE with online classes about personal finance, which ranges from budgeting, to how to allocate their assets. The company teaches UAE residents how to budget, how to invest, how to get credit- all of this to bring them to financial independence.

  • FOUNDED IN: 2022
  • SECTOR: Edutech

"The financial literacy rate in the UAE is around 30%, and it is below global average. Yabi is here to solve this. Bringing online classes by the UAE experts, such as the CEO of Al Etihad Credit Bureau, CFO of du, CIO of EmiratesNBD, brings credibility to our program. Increasing financial literacy is directly correlated with gross domestic product growth, as residents understand how to use credit, and start investing their money back into the market, creating a multiplier effect."

Click here to see the full Future 100 list.

Business News

Jack Dorsey Says It Will Soon Be 'Impossible to Tell' if Deepfakes Are Real: 'Like You're in a Simulation'

Dorsey said we will "not know what is real and what is fake" in the next five to 10 years.

Career

The 9 Most In-Demand Professional Certifications You Can Get Right Now

Want to boost your qualifications but not sure which certificates to pursue? Check out these in-demand professional certifications to pick your path.

Marketing

10 Effective Growth Marketing Hacks and Strategies for Your Startup

Working at a startup can feel like building a plane while you're trying to take off. Use these ten marketing tips to effectively grow and sustain your startup.

Marketing

How to Start a Successful Marketing Agency from Scratch

Opening a marketing agency is tough, but with the right strategy your business can take off.

Business News

Want to Start a Business? Skip the MBA, Says Bestselling Author

Entrepreneur Josh Kaufman says that the average person with an idea can go from working a job to earning $10,000 a month running their own business — no MBA required.

Business News

Why Does Taylor Swift Keep Stopping Her Shows Mid-Song? It's Actually a Great Lesson in Leadership.

Taylor Swift has paused nearly half of her shows while on the European leg of her Eras tour, and the reason is something leaders can learn from.