Get All Access for $5/mo

The Executive Selection: Rolex Perpetual 1908 This was one of the timepieces to be exhibited at the 2023 installment of Watches and Wonders in Geneva, Switzerland.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Rolex

Named in homage to the year when Hans Wilsdorf registered the Rolex brand in Switzerland, the Perpetual 1908 -the timepiece with which Rolex inaugurated its Perpetual collection- is a combination of tradition and modernity.

Perpetual 1908, 39mm, white gold. Image courtesy Rolex.

Elegant and understated, the 1908 features a slim case in 18-carat yellow or white gold, as well as a sleek dial in either intense white or intense black, and it is fitted on a brown or black alligator leather strap equipped with a double folding clasp.

The Perpetual 1908's double folding dualclasp. Image courtesy Rolex.

The 1908 is powered by calibre 7140, with the movement including the Chronergy escapement, the Syloxi hairspring, as well as Paraflex shock absorbers. Also, do check out this 1908's bridges, which have been finished with Rolex Côtes de Genève, the brand's careful reinterpretation of a well-known decoration in watchmaking.

Perpetual calibre 7140. Image courtesy Rolex.

Add to all of that the fact that the Perpetual 1908 has the Superlative Chronometer certification, which means that you are assured of its excellent performance while on your wrist.

Related: The Executive Selection: Chanel Monsieur Tourbillon Meteorite

Business News

Jack Dorsey Says It Will Soon Be 'Impossible to Tell' if Deepfakes Are Real: 'Like You're in a Simulation'

Dorsey said we will "not know what is real and what is fake" in the next five to 10 years.

Career

The 9 Most In-Demand Professional Certifications You Can Get Right Now

Want to boost your qualifications but not sure which certificates to pursue? Check out these in-demand professional certifications to pick your path.

Marketing

10 Effective Growth Marketing Hacks and Strategies for Your Startup

Working at a startup can feel like building a plane while you're trying to take off. Use these ten marketing tips to effectively grow and sustain your startup.

Marketing

How to Start a Successful Marketing Agency from Scratch

Opening a marketing agency is tough, but with the right strategy your business can take off.

Business News

Want to Start a Business? Skip the MBA, Says Bestselling Author

Entrepreneur Josh Kaufman says that the average person with an idea can go from working a job to earning $10,000 a month running their own business — no MBA required.

Business News

Why Does Taylor Swift Keep Stopping Her Shows Mid-Song? It's Actually a Great Lesson in Leadership.

Taylor Swift has paused nearly half of her shows while on the European leg of her Eras tour, and the reason is something leaders can learn from.