CEO - INDIA, Happy Finish
Ashish manages the unique blend of creative and commercial instincts needed in the Advertising space. He regularly visits Management schools as a visiting faculty, enjoys photography, cycling and blogging. He is also a speaker at various engagements around topics involving Media, Communication & Politics. Ashish is also winner of many awards for journalism, and travelogues in India.
The examination which we as marketing professionals should conduct is - 'What is the consumer insight?
Proximity will no longer determine who you spend your time with. Here, I articulate how Augmented Reality (AR) and Virtual Reality (VR) have had an effect in the dynamics of marketing and interactive media.