Hiren Panchal

Co-founder and director, Litmus Branding

Hiren Panchal is the co-founder of Litmus Branding, India’s growing Advertising and Digital Branding Agency. He has a strong, multi-faced experience of 22 years in the areas of branding, advertising, marketing, designing and project management. With sound expertise in brand establishment, he has helped strengthen the brand assets for clients like Coca Cola, Payson Petroleum, India Institute of Management (IIM) Udaipur, Haldiram's, Sabi Foods, Almeer Saudi, IRU, and many more.

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News and Trends

Gen Z Loves Clean Packaging: Here's What Branding Machinists Need To Know About Next Generation Of Branding

Here's how Generation Z end users are steering brands towards sustainable development.

Growth Strategies

Paramount Enablers for Rebranding

The definition of rebranding stands individual for every organization; from updating a font for a product logo, to re-conceptualizing your brand's story

Marketing

How to Manage Marketing on a Low Budget

Smart, targeted marketing will give you the greatest return on investment while minimizing your spend

Growth Strategies

Building and Scaling a Branding Business

In a world where smartphone attention spans are measured in fractions of a second, strong branding is vital to the success of any business

Marketing

In the Age of Sensory Overload, How Can Brands Define Their Identity?

It is important, more than ever, for brands to look beyond the vanilla branding tactics and focus on brand ideals and genuineness with customers

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