Design Director, Intrika
Intrika is a sophisticated and contemporary take on Indian wear, uniquely crafted through lace designed in Europe. The legacy of centuries of lacemaking finds a new voice in beautifully designed Indian wear, comprising both traditional as well as avant-garde silhouettes and structures.
#5 Ways to Make Your Apparel Brand Stand Out
One is no longer competing against just the direct competitors, but against all the messages that bombard people's lives