Video: Smart and Cost-Effective Marketing Solutions For Your SME The dynamics of marketing have changed, markets are more competitive and budgets are shrinking. What's your marketing silver bullet?

By Daniel Newman

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur South Africa, an international franchise of Entrepreneur Media.

Our five mentors weigh-in on how they marketed their start-ups when they had no money and what they did later as they grew.

Meet the mentors

Albe Geldenhuys, founder of USN

Matsi Modise, co-founder of Furaha Solutions

Alan Knott-Craig, Director of Herotel

Marnus Broodryk, founder of sme.africa and The Beancounter

Rich Mullholland, internationally acclaimed speaker and founder of Talk Drawer

Daniel Newman

CEO of Druff Interactive, Creator of CEOwise

Daniel Newman interviews leading entrepreneurs and finds out what the secret to their success is on his platform CEOwise. After running his design agency Druff Interactive for over 15 years he realised he should have been in a different place with his business after so many years. Determined to become a better entrepreneur Daniel is on a mission to learn from the best in the business. CEOwise documents his journey of learning.

Related Topics

Growing a Business

Building an Empire With No Handouts? Follow This Entrepreneur's Roadmap

Charting a course for entrepreneurs determined to achieve big.

Living

How to Actually Show Up in Your Personal and Professional Life

Showing up to maintain good habits means you consistently do what you can. That doesn't mean always — It means regularly.

Fundraising

It Can Be Hard Raising Capital For a Small Business — But These 3 Ways Really Work.

It can be hard to raise capital for a small local business if you haven't learned the right strategies. Ultimately, however, raising capital is possible at any level — if you employ the correct approach. Here's how.

Marketing

10 Crucial Marketing Tips for Online Businesses

Boost your visibility and attract more customers with these proven strategies.

Leadership

8 Ways to Turn a Good Leader Into an Exceptional One

Natural leadership ability isn't enough; you've got to do the hard work

Green Entrepreneur

7 Strategies Businesses Can Use to Be Profitable and Sustainable

Many companies falsely believe the cost of business sustainability outweighs the benefits. Here's how to get your business on the green track.